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EAA News - European Athletics Championships scores high television audience in Sweden |
SVT, the Swedish public service broadcaster, has attracted very high viewing figures for its coverage of this week's European Athletics Championships in Gothenburg.
During the first four days of the event (7-10 August), the live coverage in prime time attracted 1.5 million viewers on average, a 20.7% market share. The audience reached its peak on Wednesday 9 August with 2.24 million viewers, a 25.7% market share.
Date, TV Audience 20:00-21:30, Market Share
7 August, 1.340.000, 15.3%
8 August, 1.595.000, 18.3%
9 August, 1.795.000, 20.6%
10 August, 1.220.000, 14.0%
Date, TV Audience Top 15 minutes, Market Share
7 August, 1.440.000, 16.5%
8 August, 1.770.000, 20.3%
9 August, 2.240.000, 25.7%
10 August, 1.780.000, 20.4%
Further television viewing figures will be available next week.
Source: EAA
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Robert Katzenbeisser
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| Impress